Simpler Choices: How We Drove 5x More Reinvestment in Brazilian Treasury Bonds

Case Studies

Curious how behavioral science can improve product design? Dive into our case studies from tech, finance, health, and more.

How can we increase people’s financial health in eastern Africa?

How can we increase adoption of internet services around the world?

How can we increase veggie consumption for low income populations? Our work drove change.

How can we increase adoption of small-dollar insurance in Kenya and Tanzania? 

You have a short window of opportunity for behavior change. Take it. 

How can we design our social infrastructure to better help people connect? We did research and launched a product.

How can we reframe the concept of loneliness and prevent people from becoming lonely in the first place? We designed an experiment to drive meaningful conversations.