Simpler Choices: How We Drove 5x More Reinvestment in Brazilian Treasury Bonds

Case Studies

Curious how behavioral science can improve product design? Dive into our case studies from tech, finance, health, and more.

How do you leverage tax refunds as an opportunity for long-term financial security? Common Cents Lab partnered with San Francisco fintech startup Digit to do just that.

How does a top business school transform student interaction and created a sense of belonging in a post-pandemic world?

The Common Cents Lab created an intervention that helps consumers to lower their interest on their credit card. They call it ‘Kill Bill.’

We designed interventions for the TytoCare device and user journey that drove a 120% increase in devices sold and a 65% increase in completed medical visits.

We leveraged behavioral design to improve member and product outcomes with Credit Karma Money Spend, Credit Karma’s checking account.

Our prompts successfully reduced flagged content shares by 24% when compared to a control group.

How can we help employers design systems and programs to improve employee wellbeing?

How can we reduce customer churn? We designed a program to help new advertisers succeed.

Does budgeting work to drive down spending? Our study shares surprising results.

How can you encourage patients to make doctor’s appointments? Our changes drove a 20% increase. 

We drove a 3x increase in the likelihood of applying on time for FAFSA.

Our behavioral intervention increased telehealth adoption by over 168%.