What can we do to reduce the spread of misinformation on social media? Evelyn Gosnell and Lindsay Juarez joined the Human Risk podcast to discuss our approach. On a recent project, we worked with social media platform TikTok, to reduce the spread of misinformation on the platform. By encouraging users to think before sharing certain types of content, we were able to reduce the spread of unverified information. In the episode, they explore how we went about this, what we learned from the experience and where we see the future of preventing the spread of misinformation. The conversation offers fascinating insights into a 21st-century human risk problem, that behavioral science can help to resolve.
Latest Episodes
Transforming Fintech with Behavioral Science Insights from Kristen Berman of Irrational Labs | Pay Pod Podcast
In this episode of Pay Pod, host Kevin Rosenquist dives deep into the intersection of behavioral science and fintech with guest Kristen Berman, CEO and co-founder of Irrational Labs. The conversation explores how behavioral science principles are applied to improve user experiences and influence decision-making in the digital world. From understanding why people make irrational […]
Unsiloed: How to Leverage Behavioral Science to Market Your Mission and Raise More | With Evelyn Gosnell
When it comes to making consumer choices, it’s well known that humans don’t always act rationally. In fact, as amply documented by economists, we very often actually act against our own best interests! This episode of What the Fundraising is about the science of giving. Behavioral science, that is! If you haven’t been using the […]
How Behavioral Science Can Tackle Misinformation And Obesity
Small changes can have big effects. Standing on a different set of scales can affect our weight loss journey and adding friction to the share button online can reduce the spread of misinformation. Find out from Irrational Labs Managing Director Evelyn Gosnell how they are researching the behavioral insights that make a big difference in […]