Transportation
We must re-design cities to change the defaults of our transportation habits.
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Q&A with Irrational Labs cities expert
No one likes being stuck in daily traffic on the way to work. And yet we endure, with average commute times just shy of 30 minutes.
In this article we talk to Irrational Lab’s managing director Richard Mathera about what has (and hasn’t) worked to improve our roadways and commutes. He covers:
- Why nudges aren’t always the answer
- Examples of systemic changes that could work
- The role of incentives
Interested in working with us to transform transportation habits?
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